Posts Tagged ‘Promotion’

I have been podcasting for over five and a half years. I have co-hosted one podcast (The Leaders Campfire), produced an audio podcast (Around The Scouting Campfire), and continue to post videos to the Melrose Scout Productions Podcast. All three podcasts have had Scouting related themes. I have had fun podcasting and hope that those of you who have watched or listened to them have found them fun and informative.

This afternoon I did something I have not done for awhile. I went on iTunes and did a search for Scouting themed podcasts. There used to be several out there, mostly audio versions. I was a little surprised by what I found. I did a search for “cub scout” and 15 podcasts were found, but only three actually dealt with Cub Scouting: An Hour A Week (audio), Autism and Scouting Radio (audio), and my own Melrose Scout Productions (video). When I changed the search to “cub scouting” only two showed up: Autism and Scouting Radio and the Melrose Scout Productions Podcast (MSPP).

Next I tried a search for “boy scout”. Sixty one podcasts came up, but only five of these actually dealt with the Scouting program. One was produced by the Boy Scouts of America, and another was produced by Boy’s Life magazine. Both appeared to be dead podcasts with no episodes produced for quite awhile. Of course, MSPP was listed. When I changed the search to “boy scouting” I discovered that MSPP was the only Boy Scouting related podcast listed.

Now I know there have been other Scouting podcasts produced during the last few years, such as The Scoutmaster Minute and the Boy Scout Hour. I know the Scoutmastercg podcast is going strong and has a strong listenership. But these podcasts did not show up in the searches. Even my old Around The Scouting Campfire did not show up. Why? The only thing I can think of is that we all may need to check our podcast tags.

Then I started thinking. Are podcasts even relevant to Scouting anymore? Are adults leader searching them out and listening to or watching them? Do current leaders even know they exist? Do we need to do a better job and promoting them? If we do, what is a good way to promote them? The BSA does not seem to be podcasting any longer so maybe they do not feel there is a need for this medium.

I know the viewership of MSPP has gone down over the last year. I receive very few comments about the videos. If you look at the iTunes listing for MSPP you will notice that there has not been a comment left for nearly two and a half years. Comments  and emails are the only way we podcasters really have of knowing how people feel about what we are producing.

I have begun to wonder if it is time to retire the Melrose Scout Productions Podcast. I have already stopped producing Around The Scouting Campfire. Is it worthwhile putting forth the time and effort?

Here are my questions to you.
Do you listen to or watch Scouting related podcasts?
Do you subscribe to any?
Which ones do you subscribe to? How should we promote them?
Or have Scouting podcasts lost their importance, if they ever had any that is?
I look forward to reading your comments.



I saw this new (?) poster online today to promote Cub Scouting. I thought it was fantastic! With all the hype this past year about the Dark Knight (Batman) and the Avengers, and the new Superman movie due out soon, I think it would work well with today’s youth.

From the look of the writing on the bottom it looks like it is a B.S.A. poster, but I could not find it on the website. Has anyone used this poster this fall? How has the response been?

This image came from .

Scouting DisplayIt is that time of year again. Troop 68 has set up four displays about Boy Scouting around town. The displays were set up on Friday, February 3, in time for the 102nd anniversary of the Boy Scouts of America. They will be taken down later this week.

The displays were placed at the Central Minnesota Credit Union, the Freeport State Bank, U.S. Bank, and the Melrose City Hall. Each of the displays is based on a different them, such as high adventure or community service. Each fits on top of a six to eight foot long table. All four displays contain photographs, Scouting books, and other memorabilia that I have collected during the last three decades.

I would like thank these four institutions for allowing the troop to set up again this year. All of them have allowed us to do this for many years. I would also like to thank the Boy Scouts, parents, and friends who assisted in planning and setting up the displays. Without their help the displays would not have been set up around the community.

Does your Boy Scout troop or Cub Scout pack do anything to promote the Scouting program during February? Tell us about it by leaving a comment.

Scouting Display

Scouting Display

The Atlanta Area Council has posted a promotional video on Youtube titled “I Am Scouting”. I like it. A lot! It not only does a good job of showing Boy Scouts participating in outdoor activities, but it also features boys from all races and backgrounds. It really showcases the diversity of young men in the Scouting program.

I am beginning to panic. Just a little. Boy Scout Troop 68, along with Cub Scout Pack 68 of Melrose, are planning to hold a Scouting Open House on Monday, April 18th. That is only a little over a week away! And hardly anything has been done yet. We are running out of time to promote this event.

The council has printed flyers to hand out to the public elementary school students and those at St. Mary’s elementary school. Our committee chairperson picked those up today and I have already delivered them to our committee member who teaches at St. Mary’s School. She will also get the flyers to the public school.

We have ten 16″ x 20″ posters from the council to place around town. (See the picture.) One will be going to each elementary school. Our chairperson has taken a few to bring to Burger King, Dairy Queen, and the two convenience stores in town. That leaves four posters to try to place in windows of Main Street businesses. Hopefully, we will find good spots for them.

The banks and credit union will allow us to place table displays in their lobbies. The problem is finding time and people to set them up. I do not know if anyone has asked them yet to post a notice on their electronic marquees. We did not plan very well at the last committee committee meeting to decide who would be in charge of doing the things that need to be done.

Our local newspaper, the Melrose Beacon, is being very supportive. In next week’s edition they will be printing an article about the 100th anniversary of the first Boy Scout Troops formed in Melrose. I have proofread a rough draft of the article and I like it. They have contacted some of the former committee members and a couple troop alumni about their Scouting experiences. The writer, Herman, asked a few of us to meet him at the local historical museum for some pictures next to the Scouting display. He also asked for current pictures of the Cub Scout Pack and the Boy Scout Troop. He was at Dakota’s Eagle court of honor last Saturday so I wonder if that article will also be in this next edition.

We want to get yard signs set up around town. I have kept the signs from several years ago. There are two kinds from two different years. It would be great to find ten good yards in town, preferably on Main Street and a couple other well traveling streets.

On the day of the event, the troop and pack will each have a table of information. The pack will have one activity for Cub Scout age boys. The troop is planning four activities for possible new Boy Scouts, but the activities will also be Cub Scout friendly. Those activities will be knot tying (square knot, two half hitches, taut line hitch), frisbee golf, flag and Pledge knowledge, and the human knot untying. We are hoping to be able to tell any Boy Scout age boys that they will already have a few requirements done for awards if they complete these stations.

What have you done for your open house? What was successful, or not successful? This is new to us so we could use your ideas.

100 Days of Scouting: Day 59.

Today, for Youtube Tuesday, we are leaving the USA and the BSA. The UK Scout Association has produced a great video that does a great job of promoting Scouting and asking adults to volunteer in their local units. What I find fascinating is most of the information in the video could apply to the Boy Scouts of America. This video was uploaded in October 2010. Check it out and let me know what you think about it.

100 Days of Scouting: Day 57.

Wow! I never expected to see something like this posted to Youtube by the BSA. But I think it is very well done. Welcome to Patrol Z, an action comic strip to promote the next Jamboree at The Summit. This video kicks off a program by the BSA to recruit Scouts with tech savvy skills. According to the Patrol Z website:


The Summit needs campfire stories. Digital ones. And we need you to tell them online. Scouts with skills – making videos, producing quality photos, writing blog posts. Designers and web developers, too.

We’re putting together a team. That’s Patrol Z.”

Do you have what it takes to be a member of Patrol Z? For more information check out the site at
But in the meantime watch the video below. (As I write this the video has received 338 views.)

What do you think about this idea?

100 Days Of Scouting: Day 24

I just wanted to take a moment and congratulate Alex Lloyd and the Dale Coyne Racing team for taking third place at the 2010 Indianapolis 500. Great job guys! To start in the ninth line and move up and take third place was simply awesome! I just wish the telecast would have given you some air time during the race and after the race. I got the feeling that ABC and ESPN were avoiding you.

Keep up the good work, and thanks for helping to celebrating the 100th anniversary of the Boy Scouts of America.