Archive for the ‘Promotion’ Category

The Central Minnesota Council, B.S.A. is taking Scouting to new heights this summer when they sponsor the St. Cloud Air Show on July 20-21, 2013. The weekend promises to be a blast and will feature special events for local Boy Scout troops and venture crews. Here is some show information from the website:

The St. Cloud Air Show, presented by The Central Minnesota Council Boy Scouts of America, will be held at the St. Cloud Regional Airport on July 20th & 21st, 2013. Each day this show will feature the world-famous US Navy Flight Demonstration Squadron, The Blue Angels as well as two days of performances by the world’s best military and civilian pilots. It will showcase world-class aerobatics champions, military jet demonstrations and entertainment for the whole family.

Show highlights include:
Two days of great In-The-Air Acts plus each day featuring The Blue Angels.
Unique ground displays, historic aircraft, supersonic fighters and interactive activities.
A family inflatables play area, climbing wall and bungee jumping.
Viewing chalets with VIP seating, parking and food and beverages.

Tickets are now on sale! Entertainment for your whole family and a chance to make memories you’ll never forget.
Check out the website at

Boy Scouts and Venture Scouts of the Central Minnesota Council can participant in a weekend lock-in at the airport. They will camp at the site, participate in special events, and may even meet some of the pilots. It sounds like a great opportunity for the local Scouts, and a great way to promote the Scout program in our area.

Has your council ever done something like this?

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    I have been podcasting for over five and a half years. I have co-hosted one podcast (The Leaders Campfire), produced an audio podcast (Around The Scouting Campfire), and continue to post videos to the Melrose Scout Productions Podcast. All three podcasts have had Scouting related themes. I have had fun podcasting and hope that those of you who have watched or listened to them have found them fun and informative.

    This afternoon I did something I have not done for awhile. I went on iTunes and did a search for Scouting themed podcasts. There used to be several out there, mostly audio versions. I was a little surprised by what I found. I did a search for “cub scout” and 15 podcasts were found, but only three actually dealt with Cub Scouting: An Hour A Week (audio), Autism and Scouting Radio (audio), and my own Melrose Scout Productions (video). When I changed the search to “cub scouting” only two showed up: Autism and Scouting Radio and the Melrose Scout Productions Podcast (MSPP).

    Next I tried a search for “boy scout”. Sixty one podcasts came up, but only five of these actually dealt with the Scouting program. One was produced by the Boy Scouts of America, and another was produced by Boy’s Life magazine. Both appeared to be dead podcasts with no episodes produced for quite awhile. Of course, MSPP was listed. When I changed the search to “boy scouting” I discovered that MSPP was the only Boy Scouting related podcast listed.

    Now I know there have been other Scouting podcasts produced during the last few years, such as The Scoutmaster Minute and the Boy Scout Hour. I know the Scoutmastercg podcast is going strong and has a strong listenership. But these podcasts did not show up in the searches. Even my old Around The Scouting Campfire did not show up. Why? The only thing I can think of is that we all may need to check our podcast tags.

    Then I started thinking. Are podcasts even relevant to Scouting anymore? Are adults leader searching them out and listening to or watching them? Do current leaders even know they exist? Do we need to do a better job and promoting them? If we do, what is a good way to promote them? The BSA does not seem to be podcasting any longer so maybe they do not feel there is a need for this medium.

    I know the viewership of MSPP has gone down over the last year. I receive very few comments about the videos. If you look at the iTunes listing for MSPP you will notice that there has not been a comment left for nearly two and a half years. Comments  and emails are the only way we podcasters really have of knowing how people feel about what we are producing.

    I have begun to wonder if it is time to retire the Melrose Scout Productions Podcast. I have already stopped producing Around The Scouting Campfire. Is it worthwhile putting forth the time and effort?

    Here are my questions to you.
    Do you listen to or watch Scouting related podcasts?
    Do you subscribe to any?
    Which ones do you subscribe to? How should we promote them?
    Or have Scouting podcasts lost their importance, if they ever had any that is?
    I look forward to reading your comments.


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      I saw this new (?) poster online today to promote Cub Scouting. I thought it was fantastic! With all the hype this past year about the Dark Knight (Batman) and the Avengers, and the new Superman movie due out soon, I think it would work well with today’s youth.

      From the look of the writing on the bottom it looks like it is a B.S.A. poster, but I could not find it on the website. Has anyone used this poster this fall? How has the response been?

      This image came from .

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        Scouting DisplayIt is that time of year again. Troop 68 has set up four displays about Boy Scouting around town. The displays were set up on Friday, February 3, in time for the 102nd anniversary of the Boy Scouts of America. They will be taken down later this week.

        The displays were placed at the Central Minnesota Credit Union, the Freeport State Bank, U.S. Bank, and the Melrose City Hall. Each of the displays is based on a different them, such as high adventure or community service. Each fits on top of a six to eight foot long table. All four displays contain photographs, Scouting books, and other memorabilia that I have collected during the last three decades.

        I would like thank these four institutions for allowing the troop to set up again this year. All of them have allowed us to do this for many years. I would also like to thank the Boy Scouts, parents, and friends who assisted in planning and setting up the displays. Without their help the displays would not have been set up around the community.

        Does your Boy Scout troop or Cub Scout pack do anything to promote the Scouting program during February? Tell us about it by leaving a comment.

        Scouting Display

        Scouting Display

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          I found this promotional video on Youtube. It is time to “Be A Scout”. Be a Cub Scout. Be a Boy Scout. Be a Venturer. Serve your community. Learn new things. And just have fun. This video was posted to Youtube by BSA100Years in July 2011.

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            The Atlanta Area Council has posted a promotional video on Youtube titled “I Am Scouting”. I like it. A lot! It not only does a good job of showing Boy Scouts participating in outdoor activities, but it also features boys from all races and backgrounds. It really showcases the diversity of young men in the Scouting program.

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              Ripley Rendezvous Arial Photo
              Hundreds of Boy Scouts, troop leaders, and staff meet at a special location during this weekend’s Ripley Rendezvous to form a huge human outlined fleur-de-lis, the universal Scouting symbol. The Camp Ripley Public Affairs Office had their staff take this photo from a helicopter. (Start the Mission Impossible theme song.) Your job, if you decide to do it, is to find me, Scoutmaster Steve, in this photo.

              Click on the photo and it will take to to my Flickr page for a larger version.

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                Our local weekly newspaper, the Melrose Beacon, has been working for a few weeks on an article about the 100th anniversary of the first Boy Scout troops formed in Melrose. Herman, the writer of the article, has sent me a few emails requesting information and the chance to proofread the story which was printed in the April 13th edition. The article began on the front page, lower left corner, and continued on page 3. It included pictures of the current Boy Scout troop and Cub Scout pack. (Unfortunately, the newspaper’s website in down so I cannot post a link for you to see the article.)

                The Melrose Beacon has supported the local Scouting program for over three decades. Coverage began in 1980 with short articles written by one of the troop committee members and myself about what the Boy Scouts were doing during their troop meetings. Once a month, we would submit an article about the troop’s activity, along with a picture or two. It was a great way for the community to see what the Boy Scouts were doing.

                We do not submit weekly article these days. Usually, it is once a month, covering our weekly activity or a special event like a court of honor, a service project, or an Eagle Scout ceremony. Articles will still include a picture or two.

                I have written hundreds of article over the past 30 years. (I guess you could call them my blog before there was blogging.) I would write the stories by hand and then drop them off at the Beacon office. These days it is all done by email.

                The Melrose Beacon has recently come under new ownership. There is also a new editor. I am thankful that they still plan to continue supporting the local Scouting program. In addition to the recent 100th anniversary article, they will soon be publishing an article about our latest Eagle Scout and one about our waffle supper fundraiser. This week’s newspaper included a story about the troop’s weekend outing at Camp Stearns. I plan to submit a photo of the Boy Scouts and Cub Scouts taken in front of the Fire Department’s ladder truck taken during the troop’s open house last Monday.

                Does your local newspaper support your Scouting program? Do you need to submit your own articles or does the paper send someone out to cover the event?

                100 Days of Scouting: Day 74.

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