Archive for the ‘Promotion’ Category

1985Displays07In my last post I wrote about the four displays that Troop 68 set up around town for this year’s Scouting Anniversary week. I have collected quite a bit of Scouting related stuff during the past 33 years so it is not very hard finding items and photos to fill four displays. In fact, I could probably do a couple more if we had more places to set them up.

All this got me thinking about how many years I have been setting up displays in town, so I opened the old photo books and did a little looking back. I discovered that our Scouting display was set up in February 1985 at the Melrose State Bank. It was a project done by Cubmaster Joe Timmins and myself who was the scoutmaster. It was a fairly large setup. It contained Cub Scouting and Boy Scouting memorabilia, enough to fill two small tables. We also included a tent and some camping gear. You were not going to miss this display when you entered the bank lobby.

I scanned some of the photos of this first display so I could share them with you. Our current displays are a little different these days (as you can see from my last post) and do not include any tents. The lobbies of the current establishments are not big enough to set up a campsite.



Thanks for Sharing!

    2014display1It is that time of year to once again celebrate another anniversary of the Boy Scouts of America. It has been 104 years since William D. Boyce was granted a charter by the Congress of the United States of America to begin this great institution. Just think about the millions of boys who have participated in Scouting, all the fun they have had, the skills they have learned, and the service they have done for their communities. It practically boggles the mind!

    Boy Scout Troop 68 of Melrose, Minnesota, has been going strong since December 1979. During those 34 years the troop has sent hundreds of boys to summer camp, seen dozens of young men attend high adventure bases, and has had 22 Scouts earn the program’s highest award, the Eagle Scout Rank. There is a lot of history in this troop.

    Troop 68 has a portion of this history on exhibition this month to celebrate Scouting’s anniversary. Four displays have been set up around town, each with a different theme. The displays contain old books and handbooks, framed photos and photo albums, patches, toys, coffee mugs, and other memorabilia.

    The theme of the display at the Central Minnesota Credit Union is “troop activities”. At the US Bank you will discover the troop’s trips to high adventure bases. Visitors to the Melrose City Hall will learn a little about the history of the B.S.A.  At the local branch of the Freeport State Bank people will see photos of each of the Eagle Scouts since 1979.

    The displays were set up on Friday, January 31st, and will be on exhibit for 2 weeks.

    Does your troop or pack have the opportunity to do something like this in your community? Leave a comment and tell us about it.






    Thanks for Sharing!

      2014 Melrose Beacon Boy Scout Ad

      It is that time of year again. Next week the Boy Scouts of America will celebrate its birthday. For 104 years boys and young men have enjoyed participating it the exciting program Scouting offers. I was one of those boys in the 1970’s. I enjoyed the program so much that when I was 19 years old I rejoined my hometown troop as an assistant scoutmaster. Shortly after I reached the age of 21 the troop committee appointed me as the scoutmaster, a position I held for over 30 years. I currently serve as a committee member.

      Our local weekly newspaper, the Melrose Beacon, has been a great supporter of Scouting for over 30 years. They have printed hundreds of articles I have submitted, along with hundreds of photos of the Scouts enjoying their program. They have recognized nearly every Eagle Scout of Troop 68 with his own article.

      In today’s issue of the Melrose Beacon there is a two page spread recognizing Scouting in our community. Five photos are included of the Boy Scout having fun on outings and doing service in the community. I think the editors did a great job putting this together. (Click on the picture to see a larger version.)

      The troop would like to thanks the Melrose Beacon for once again recognizing Boy Scout Troop 68 during Scouting Anniversary Week. We would also like to thank the sponsors of the spread: the Melrose VFW Club, Midwest Dental, Kraemer Lumber Co., Spaeth Sodding and Landscaping, Coborn’s Grocery, Freeport State Bank, Heartland Security, and Hennen Lumber Co.

      Has your local newspaper done anything like this?

      Thanks for Sharing!

        The National Capital Area Council, BSA, recently posted a new promotional video to YouTube. I thought you might enjoy watching it.

        Thanks for Sharing!

          scoutsreview072380I learned early on that promoting Scouting seems to fall into the hands of the local troops and packs. During my 33 years of being involved with the Boy Scout program I have very rarely seen the national office or the local council do much to promote the Scouting program outside of the Scouting program. In fact, even with the all negativity thrown during the past dozen years at Scouting I have seen little positive promotion done by the national office. Take away any news of the 100th anniversary or the National Jamboree and what are you left with?

          Are those crickets I hear?

          Anyway, my issue with the national office and the local councils can wait for another article. Let’s get back to what this article is about, and that is local promotion of the Scout program, that which is done by local packs and troops. Namely my troop, Melrose Troop 68.

          Shorty after becoming an assistant scoutmaster for Troop 68, like within a month, I began writing articles about troop activities for the local newspaper, the Melrose Beacon, and called it the Scout’s Review. For awhile, I wrote the article with Sharon, the oldest sister of one of the Boy Scouts and a cousin of mine. The first article was published on July 23, 1980. It covered the first troop camping trip held at a local lake in June. It also covered a second outing, a father and son camping trip, and the troop elections. It covered a lot of stuff for a short article. (Click on the picture for a larger version to read the article.)

          The purpose of the articles was to get the word out within town that the Boy Scout program was back and going strong. The previous troop had disbanded four or five years earlier. It was time to start anew. Time to get your son involved in this worthwhile program.

          I believed it helped. Articles and pictures appeared in the paper regularly, usually at least once a month, sometimes two times a month. Boys not involved in Scouting were able to see what the Scouts were doing and the fun they were having. Even the Cub Scout Pack would submit articles which I am sure helped the pack to grow strong. When the troop went to Philmont the story of the trip filled half of a page of the newspaper. Stories of Eagle Scouts began to appear, and people enjoyed reading about them. When our community had its own public television station we put that to work to add to the troop’s public image.

          For three decades I wrote articles about Scouting and submitted them to the paper. I had a great relationship with the newspaper. But three decades is a long time to write articles. I started to burn out. I received very little help from the parents. It finally got to the point were I really did not care to write and submit any articles anymore. The Scout’s Review began to appear less regular. Sometime months would go by without an article. I was also burning out as the scoutmaster. I know that did not help my mood for writing articles.

          I am not the scoutmaster anymore. I stepped down nearly two years ago. But somehow, this year has been turning out to be a great year for getting the Boy Scouts back in the press locally. One reason is because I still submit pictures to the newspaper, along with a short description of the activity. I may not write a full story along with the photo, but at least we get something in the paper.

          The second reason is because the editor of the paper, Carol, has covered the troop during a few of its activities. She was there to take pictures at the last troop meeting of the year at the Jaycee park. She came to our waffle breakfast fundraiser and took a couple pictures. She wrote an article about the troop’s decades of use and meetings at the Jaycee Park, which the city council decided to sell to the hospital this year for a new expansion project. In other words, she sees stories about Scouting that she thinks should be shared with the community. It has been great.

          I have four three ring binders that contain the articles printed in the Melrose Beacon over the past 33 years. I think I have every article, but I may be missing one or two. Those four binders contain quite a history of the troop, beginning with that first camping trip at Uhlenkolts Lake, to the Scouting For Food Drive held this month. They contain articles about trips to Philmont, and BWCA, and the mountains of Virginia. There are also articles of most of the eighteen Boy Scouts who have earned the rank of Eagle Scout. Like I said, quite a history in those binders.

          How does your troop get the word out about Scouting in your community? Does your troop or pack have a person appointed to submit articles and pictures to your local newspaper?

          Thanks for Sharing!

            keepcalmscoutingYou see these “Keep Calm and …” signs all over the internet. Most of the time they are okay. Sometimes they are annoying. But this one I thought was just right for this blog, especially since many councils, packs, and troops are in the midst of their recruitment drives.

            So yeah, “Keep Calm and Join Scouting!”

            Thanks for Sharing!

              ptcmediabannerI was contacted tonight on Facebook by a fellow Scouter from Illinois. Kevin Miller was wondering what is going on with PTC Media these days. For those of you new to this blog, PTC Media was a website featuring a collection of Scouting related podcasts, featuring shows about Cub Scouting and Boy Scouting. At its peak the site featured six podcasts, with another one or two short lived shows. I created two podcasts, the Melrose Scout Productions Podcast (MSPP), which was a video show, and Around The Scouting Campfire, an audio program hosted by myself and Buttons, the radical Boy Scout. I also co-hosted the Leaders Campfire with Cubmaster Chris. The site can be found at .

              Unfortunately, the answer to Kevin’s question was that not much is happening these days at the website. Many of the podcast hosts have moved on to other things, and some are not involved with the Scouting program any longer. Fortunately, Cubmaster Chris, the caretaker of the PTC Media, has decided to keep the site up and running so people can still listen to or watch the many podcast episodes created during the last eight years. Many of them hold information that is still relevant to today’s Scouting program. I still post a new video to the Melrose Scout Productions Podcast occasionally.

              Kevin really liked the podcasts and PTC Media. He liked them so well that he made one of the points of his Wood Badge ticket to hold a Podcast Awareness Day featuring the shows found at PTC Media. And boy, did he go all out. In 2010 he created audio cd’s of the shows, over a 100 for each of the main shows, and had a banner created for his booth. (See in the picture above.) He also created business cards, srtickers, half sheets, and full sheets to promote the shows. I am sure his efforts gave a nice boost to our downloads, and it was great to see someone who really appreciated our time and effort into creating the shows.

              After a short online chat with Kevin this evening it almost made me feel guilty about not creating more podcast episodes on a regular schedule. I do still have a few videos to finish editing and post to MSPP. I have even thought about doing another episode or two for Around The Scouting Campfire. My idea was to actually record a couple stories as I tell them to the Boy Scouts around a campfire some night. (I should have recorded last Saturday’s Purple Gorilla story.) I just don’t know if people would like to download them and listen to them, if it would be worth my time and effort.

              Kevin has given me permission to use his photos for this blog post. What do you think about his podcast promotion? I think it is awesome.

              ptc media promotionClick on the pictures for a full size version.






              Thanks for Sharing!

                melrosebeaconad2013Our local newspaper, the Melrose Beacon, showed their support of the Scouting program last month by printing a full page ad to celebrate the Boy Scouts of America’s anniversary. The ad featured photos of Cub Scout Pack 68 and Boy Scout Troop 68. It also featured the Boy Scout Oath and a short description of the goals of the program. (Click on the picture for a larger view.) The newspaper has done a full page Scouting ad for anniversary week for a number of years now.

                The Melrose Beacon has been a supporter of Scouting since the troop began in late 1979 when it published a note about organizing a Boy Scout troop in town. I became involved with the troop in May 1980 and soon began writing stories about troop events and submitting pictures from troop activities to the Beacon. The newspaper has always been great about printing these stories. In fact, I must have done a pretty good job of writing them because only once do I remember them editing a story.

                The pack and troop would like to thank the following businesses and organizations for picking up the cost of this year’s ad: VFW post 7050 (the troop’s charter sponsor). Coborn’s Grocery Store, Spaeth Sodding and Landscaping, Heartland Security, Freeport State Bank, Kraemer Lumber Company, Melrose Dental Office, and Hennen Lumber Company. This ad would not have been possible without their financial support.

                Does your local newspaper support your local Scouting program? Do they print articles and photos of your troop activities?

                Thanks for Sharing!